About

Captivated Customers LLC, based in Phoenix, Arizona, was founded by Norma Huibregtse in 2009.

Our Mission at Captivated Customers

To become the top resource for customer experience strategies for small business owners in the service industry.

About The Loyalty Lady

Norma is a Customer Experience Strategist.  Clients call her “The Loyalty Lady” because she gets results when it comes to implementing customer loyalty  strategies. Her number one goal is to help you build great customer experiences so that your business can reach an unprecedented level of success.

She is also the creator of the customer experience program called Turn Your Customer Experience into Cash with the Customer S.M.A.R.T.S. System™. The program outlines the strategies needed to optimize your customer experience.

Why Choose Norma?

Norma was consistently ranked as one of the TOP Sales Consultants in the U.S., selling for an international company, where she motivated her independent sales team for 10 years, earning multiple sales awards. She’s used to getting fast results.

Norma is professional, knowledgeable and results oriented. She’s a quick study and capable problem solver who leads by providing an outstanding example of customer service. She’s a smart, fun, people-person who always goes the extra mile for you.

Norma is a Board Member of the North Phoenix Chamber of Commerce and facilitates a weekly Business Marketing presentation.  In addition, Norma has spoken to multiple groups and organizations including ASBA, the Small Business Development Center (SBDC), North Phoenix Chamber, Kiwanis, etc.  She has earned a bachelor’s degree in Business Administration from the University of Southern California.

Norma Knows How To:

• develop effective customer experience strategies and tactics that yield ROI. She developed strong skills and experience over 20 years working in her own business and with other companies.
• build great customer experiences in any business, having successfully built and managed a loyal clientele database of over 250.
• use her education in finance, her sales and service skills, her high energy, high-impact approach and laser focus to help you implement customer experience strategies that work!

On a Personal Note:

Norma is married to Calvin and has two other men in her life, her sons Phillip and Luke.  She enjoys entertaining, reading, winning at ping-pong, playing cards, and testing new food recipes.  Her family includes her pets Chico and Lola, both rescues from the local pound.

Contact Norma Huibregtse, your Customer Experience Strategist and Loyalty Lady to determine how she can implement the Customer S.M.A.R.T.S. System™ for your for your business.